Offa's Dyke interpretation project
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A project is currently under development to produce an interpretation plan for Offa’s Dyke Path National Trail along the Shropshire/Powys border that guides the future coordination, development and implementation of interpretive media.
The project's objectives includee
- identify the distinctive features of the landscape through which the trail passes
- develop a series of bespoke themes that best describes and celebrates these features
- geographically map and describe the main audiences
- geographically map key locations for the development of media appropriate to these audiences
- produce a 5 year action plan that identifies and prioritises activities that will develop, support and sustain the quality of interpretation on the path.
- to show how interpretive themes that explain the significance and distinctiveness Shropshire/Powys border can be linked to developing strategic messages for the whole trail
- to trial an approach to interpretation that other partners may follow and/or adapt to suit their local circumstances.
It is hoped that the project will be able to deliver on a number of levels including::
- Production of an interpretation plan for the borders region of Offa’s Dyke Path that
- defines the significance of the landscape
- identifies key themes and storylines for the landscape and key features within it that are accessible from the National Trail
- conducts a stakeholder analysis developing a clearer understanding of who is involved in interpreting the path, who could be involved and the levels of support / coordination required to make the most of them
- draws together stakeholders in a shared understanding of the National Trail’s interpretive objectives
- identifies the main audiences, defining them by demographics, user characteristics and interests and expectations
- audits existing media provision (actual and virtual) and makes recommendations for maintenance, improvement or replacement
- produces a local interpretive planning toolkit for use by stakeholders and partners that helps them produce better quality interpretation with stronger links to the National Trail’s core interpretive objectives.
- provides costed recommendations for the development of interpretive projects over the next 5 years
- launch of Interpretation Action Plan & Toolkit launch
- training event for trail managers To find out more about the Offa's Dyke follow the links below, including information on the ongoing improvement project being worked on by the council.