Shropshire Council

Ludlow and surrounding area

Place plans were developed to include a main centre (often a market town) and its surrounding smaller towns, villages, and rural hinterland. These areas are recognised in the Local Plan as functioning geographical areas, with strong linkages to and from the main town and the wider area.

The Ludlow and Surrounding Area Place Plan covers the area identified within the red outline on the map image on this page. It summarises and prioritises the local infrastructure needs which are required to support the sustainable development of the area, and identifies the wider investment needs to assist delivery of the community’s vision and aspirations.

Data and information review

The infrastructure project list is based on information submitted to us by town and parish councils in each place plan area. This information is then tested against data held by us, and further informed by consultation with a range of infrastructure providers.

By gathering this information, we've been able to understand more clearly the needs of each place plan area and use this information to make some difficult decisions about prioritisation of projects.

Key infrastructure issues

A review of information for this area has shown that key infrastructure issues are:

  • Water treatment capacity is potentially an issue, and further assessment and mitigation may be required to meet the needs of new development. 
  • Additional primary school place provision in the latter part of the plan period to address the demands of development (Ludlow)
  • Affordable housing provision will continue to be an issue across the area.  
  • Local infrastructure priorities include provision and maintenance of facilities and equipment for sport, recreation and leisure, as well as better connections between housing and employment east of the A49 bypass and the main town area. 
  • Ludlow is an important tourist destination and has achieved international renown as a centre for quality local food and drink.  Improvements to tourism infrastructure may bring additional benefits.  


Several projects have been identified and prioritised for the area. You can find the details for each project in the Albrighton Place Plan which is attached to this page to view or download. 

This area in the countywide plan

Core Strategy

The Core Strategy recognises the role of Shropshire’s market towns and key centres through a specific policy - Policy CS3. This policy outlines how all our towns have distinctive identities, which new development is expected to reinforce, by respecting each town’s distinctive character, and by being sensitive to its landscape setting, historic features, and the towns’ functions.  

You can view the full strategy on our planning policy web pages.     

For Ludlow, Policy CS3 recognises that: 

  • Development must respect historic character. 
  • Ludlow benefits from good transport links with both the A49 and a railway station. 
  • Ludlow is a major local employment centre having a very high level of employment self-containment. 
  • Ludlow is an important tourist destination, achieving international renown as a centre for quality food and drink. 

SAMDev policies

The SAMDev Plan also provides brief settlement policies for each place plan area. You can read more from the SAMDev Plan on our planning policy web pages. 

The policies for Ludlow and then for the wider area, are as follows: 

  • Ludlow will provide a focus in this part of Shropshire, with a housing guideline of about 875 dwellings and a minimum of 6 hectares of employment land in the period to 2026 with the neighbouring hubs of Burford, Clee Hill and Onibury being identified for small amounts of infill and windfall development. 
  • New housing development will be delivered primarily on housing sites east of the A49. 
  • There are two specific sites allocated for new employment land adjacent to the Ludlow Eco Park. 
  • All development must protect, conserve and enhance the historic core of the town, recognising the importance of Ludlow Castle as a national and international heritage asset. 

Local Plan

Key points from the Local Plan Review include: 

  • Ludlow is a principal market town contributing towards the strategic growth objectives in the south of the county. 
  • The Local Plan Review will seek to achieve balanced housing and employment growth. 
  • Despite significant commitment, the rate of development in Ludlow has been lower than anticipated. The Council requires those landowners and developers to act swiftly to bring forward their land to consent for development and to commence construction and bring dwellings to the market to prove the demand for new homes in the town. 

More about Ludlow

Ludlow's recorded history began in 1086 when the impressive castle was first developed, as one of a line of castles along the Marches to protect the English border. The local Norman overlords, the De Lacy family, who founded Ludlow Castle, also decided to develop a new settlement. 

Ludlow was a planned town, and was developed around a grid network of streets, adapted to fit the local topography. The wide main streets were intersected by narrow side streets, with the flow of people drawn to the centre for the market, church and castle. As the town continued to grow, it joined the ancient north-south road, now called Corve Street, to the north and Old Street to the south.  Mill Street and Broad Street were added later.  

Ludlow today is a thriving medieval market town and an architectural gem with many Georgian and black and white buildings. The Castle, which stands at the heart of the town, is the most famous attraction. The historic town centre is situated on an escapment above the River Teme and is surrounded by the beautiful countryside of south Shropshire and the Welsh Marches.  

Ludlow is renowned for its quality food and local producers, with a farmers’ markets selling local produce, as well as independent butchers, bakers, delicatessens, and food shops. It is also home to many high-quality restaurants and hosts the well-renouned Food Festival each September. Industries include precision engineering, cabinet making, and the manufacture of agricultural machinery. Tourism is now particularly important, with the town's visitors contributing greatly to the retail and hospitality sectors. Agriculture is also an important part of Ludlow's function as a market town serving a wider rural area. 

List of parishes and local elected members

This place plan covers the following parish councils: 

The following Shropshire Council elected members represent constituencies within this place plan area: 

  • Tracey Huffer (Ludlow East Ward) 
  • Vivienne Parry (Ludlow South Ward) 
  • Andy Boddington (Ludlow North Ward) 
  • Richard Huffer (Clee Ward) 
  • David Evans (Church Stretton and Craven Arms Ward) 
  • Lee Chapman (Church Stretton and Craven Arms Ward) 

You can view each councillor's profile on the 'Your Councillor' section of our Committee Services web pages.

Other local plans

When developing the place plans for an area, Shropshire Council also looks at any other local plans and strategies that focus on infrastructure needs within this particular area.

Ludlow and the surrounding area, the relevant plans include:

Community led or parish plans: 

Plan / Plan 'Light'